Hilfiger Denim is a line created by the designer Tommy Hilfiger, dedicated to the younger generation and customers aged between 18 and 28 who seek jeans and denim clothing. The Hilfiger Denim brand offers casual sports clothing, with particular emphasis on women's and men's denim clothing collections. The products draw clear inspiration urban fashion in comparison to the designer's main line. Hilfiger Denim is inspired by the American classics and a youthful spirit, yet made with high attention to detail. In addition to jeans and clothing, the line also includes footwear, bags, accessories, glasses and fragrances. In 2020, the brand changed its name from "Hilfiger Denim" to "Tommy Jeans".