MAX&Co. | Women

Max&Co. – Italian elegance for women

Max&Co. is a brand created for modern women seeking harmony between ease and refined form. Founded in 1986 as part of the Max Mara Fashion Group – the Italian fashion house established by Achille Maramotti in 1951 and headquartered in Reggio Emilia, a city deeply rooted in design tradition and Italian tailoring craftsmanship – it shares this heritage with other lines designed to meet diverse contemporary needs:

• Weekend MaxMara pays tribute to classic elegance with a relaxed touch. The line offers understated silhouettes and subtle hues that complement weekend outings, family afternoons or gatherings with friends, while maintaining a thoughtful sense of proportion and aesthetic balance.
• MM is a collection inspired by the calm rhythm of everyday life. Softly contoured garments in neutral tones lend themselves to moments of home comfort, leisurely walks or summer escapes by the water.

Against this backdrop, Max&Co. stands out for its energy and boldness. Its designs reflect conscious choice – blending classic cuts with a modern twist, eclecticism with restraint, and everyday functionality with a fashion-forward accent. Within the collection, understated minimalist pieces can be found alongside designs distinguished by pronounced form and unconventional texture. This makes Max&Co. a natural destination for women who value versatility, craftsmanship and wish to shape a style built on contrast and genuine expression.

Max&Co women’s clothing collections

The Max&Co women’s clothing collections are created for women who appreciate quality, modern design and versatility. The brand continues to refine its offering, regularly adjusting it to the rhythm of the seasons while remaining faithful to its thoughtful approach to fashion. A special place within the range is held by Max&Co coats – available in quilted versions, in thick wool and in lighter fabrics suited to transitional weather. The selection includes both long and shorter designs in a variety of lines and cuts, conceived to complement different silhouettes and personal styles. The colour palette ranges from light to deep tones, allowing for individual expression. This category is complemented by women’s jackets – offered in many shapes, designed to respond to the demands of each season.

Among the daywear pieces, Max&Co dresses stand out – from relaxed fits to more refined designs suited to evening wear. The offer is enriched by knitwear: lightweight and soft to the touch, as well as warmer, more structured options. The collection includes short- and long-sleeved models, classic turtlenecks and cardigans. Comfortable sweatshirts with a casual character are also part of the range.

True to the brand’s elegant spirit, particular emphasis is placed on pieces that can be easily combined into harmonious, more formal compositions. Among them are Max&Co blazers – fitted and oversized, single- and double-breasted – alongside waistcoats, shirts and tailored trousers, shaping a style defined by clean lines and a balanced form. The collection is further complemented by shorts, various trouser styles, tops, T-shirts and blouses – allowing you to create ensembles attuned to the pace of everyday life and individual taste.