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Balmain – a luxury fashion house with bold identity

Balmain is a French fashion house that has set the standard for elegance in men’s wardrobes since its founding in 1945. Its founder, Pierre Balmain, established the brand on the foundations of precise tailoring, luxurious fabrics and refined construction. From the outset, Balmain attracted men seeking garments that combine classic lines with a modern approach to style. With a distinctive attention to detail and daring design, the house quickly earned global acclaim.

Since 2011, the brand underwent a transformation under the direction of Olivier Rousteing, who introduced a sharper, more expressive identity. His vision brought bold cuts, strong silhouettes and a rock-infused aesthetic to the collections, while retaining the core elements of Balmain—military inspirations, opulent materials and intricate finishes. Gold accents, the recognisable ‘B’ logo, the brand name and the PB Labyrinth monogram became even more prominent, emphasising the exclusive nature of the garments. Through this evolution, Balmain remains a symbol of strength, confidence and modern elegance in the realm of luxury menswear.

Exclusive men’s collection from Balmain – clothing and accessories

Balmain’s men’s collection blends luxury, bold detailing and contemporary elegance. The brand’s designs are grounded in meticulously selected fabrics, including cashmere, wool, cotton and silk, each enhancing the refined aesthetic. Jumpers, including roll-necks, offer comfort with a classic silhouette, while Balmain sweatshirts—available with or without a hood—stand out through signature branding. The collection also features trousers, including denim styles, as well as elegantly tailored shirts and polos, and a line of men’s T-shirts dominated by timeless shades of black and white. Many pieces reflect a rock-inspired sensibility, with certain collections drawing influence from pop culture, bringing a modern context to the designs. Completing the selection are exclusive accessories that reinforce Balmain’s striking character.

Luxury footwear from Balmain

Balmain presents luxury footwear that fuses elegance with forward-thinking design. In the men’s shoe collection, particular focus is placed on Balmain sneakers, defined by diverse silhouettes tailored to different style sensibilities. Some models retain a classic feel, while others reference futuristic trends, drawing inspiration from streetwear and avant-garde design.

  • B-COURT – a classic, elegant silhouette with minimalist detailing. Crafted from premium leather, these sneakers are typically offered in understated shades such as white and black. They are distinguished by either subtle or more pronounced Balmain branding.

  • B-EAST – futuristic in character, with dynamic lines and a paneled construction. A bold sole, mixed materials and prominent branding elements make these sneakers ideal for those who favour statement looks.

  • UNICORN WAVE – featuring an avant-garde shape, defined structure and multi-layered detailing, this line offers a distinctive aesthetic. Models stand out through their sculptural soles and daring use of innovative materials including neoprene, leather and synthetic inserts. Striking accents reinforce their role as a standout piece in the modern wardrobe.

  • RUN-ROW – a blend of athletic sneaker style and luxury finishes. A thick sole ensures comfort, while the use of leather, suede and nylon lends an exclusive feel. Designed for looks with a dynamic edge.