Lacoste | Men

The history and style of Lacoste

Lacoste, a symbol of everyday French elegance, was born out of a passion for sport and a pioneering approach to fashion. Its origins trace back to the 1920s, when French tennis champion René Lacoste set out to reimagine traditional athletic attire. In 1926, during the US Open, he debuted a shirt that combined a classic cut with a collar—an innovation that marked the creation of the polo shirt. Crafted from lightweight, breathable cotton, it quickly became emblematic of both functionality and style. René’s nickname, “the Alligator,” coined by the American press, laid the foundation for the brand’s distinctive logo, now seen across all Lacoste designs.

Lacoste’s sporting spirit remains woven into the brand’s DNA, reflecting a commitment to performance, comfort and refined aesthetics. Founded in 1933, the company began large-scale production of polo shirts that soon made their mark beyond the tennis court, becoming a staple of everyday wear. Through its signature balance of practicality and design, Lacoste has established itself as a fashion icon, offering clothing defined by elegance and a deep connection to its tennis heritage.

Lacoste menswear

Lacoste menswear is a harmonious blend of athletic functionality and French sophistication, designed to suit the rhythm of everyday life. You can discover jackets—ranging from insulating styles for cooler days to lighter versions for warmer weather—that deliver both comfort and style. Lacoste sweatshirts, available with or without hoods, offer versatility for creating relaxed, casual looks. These are complemented by comfortable joggers and classic denim, underscoring the brand’s adaptable character. Long-sleeve tops and Lacoste polo shirts, enduring emblems of sporty elegance, also feature prominently in the collection. T-shirts stand out for their simplicity and attention to detail.

Lacoste’s refined men’s shirts, in both short- and long-sleeved versions, can be found as ideal choices for those seeking a more sophisticated look for formal settings. Each piece in the collection, from outerwear to shirting, reflects the brand’s dedication to crafting garments of the highest quality—fusing contemporary design with over 90 years of heritage. Lacoste speaks to men who value the balance between comfort and cultivated aesthetics.

Lacoste footwear and accessories for men

Lacoste footwear and accessories for men are meticulously crafted additions that complete an outfit and highlight the brand’s distinctive character. Men’s Lacoste shoes—including plimsolls, sneakers and trekking boots—combine modern design with functionality, offering comfort both in the city and during outdoor pursuits. Among the accessories, you can discover practical and stylish crossbody bags and belt bags that lend themselves well to everyday use. For colder days, hats, gloves and scarves provide a refined yet comfortable finish. A Lacoste belt adds an elegant accent to any look, while the brand’s selection also includes watches. The Lacoste collection stands out for its precision in detail and high standard of craftsmanship, expressing a style that is both modern and unmistakably its own.